News - 17 August 2016

E-commerce experts team up with global brand Google to help D2N2 area businesses

A specialist e-commerce and website company – which received D2N2 growth funding – is now partnering with internet giant Google to aid companies’ online marketing.

Based in South Normanton, Derbyshire, Purpose Media received an £85,000 Unlocking Investment for Growth (UI4G) grant from the D2N2 Local Enterprise Partnership in summer 2015; since when it has tripled its office space and created ten new jobs. D2N2 is the private sector-led partnership of business, local authorities, higher and further education providers, and community and voluntary organisations which promotes economic and jobs growth in Derby, Derbyshire, Nottingham and Nottinghamshire.

To help businesses understand the importance of online marketing, Purpose Media has now teamed up with Google to offer a free special event to show businesses how online marketing and website search engine optimisation (SEO) can help their businesses. The joint event will be held on Wednesday September 14, from 9am to 11:30am, at Derbyshire County Cricket Club, Nottingham Rd, Derby (DE21 6DA).

On the event’s agenda will be Katrina Atherton, Video Creative Director at Purpose Media (pictured), Sean Moore, Agency Account Strategist at Google, who will give an update on the latest changes at the company and there will also be a Google ‘myth-busting’ session, given by Jamie Bourn and Rob White (pictured centre and right), who are the Head of Business Development and Digital Marketing consultant for Purpose Media, which will look to clarify certain misconceptions about search engine optimisation. There will also be an opportunity for a question and answer session at the end of the event.

For more information on Purpose Media and to book to attend the September 14 event, click here.

The UI4G programme – which has now closed to applications – was set-up by D2N2 to help small and medium-sized businesses with growth plans to expand, by providing ‘bridge financing’.

It is estimated that the UI4G funds awarded will eventually have levered in over £20million of investment from business owners, alongside the D2N2 grant support received. The projects are expected to create more than 400 new jobs, around double what had been estimated at the programme’s beginning.

UI4G was funded by the UK’s Regional Growth Fund and the European Regional Development Fund, and awarded through D2N2’s Investment Panel, with the aim of creating long term sustainable jobs.

For more information on the above article, please contact Sam Burbage, D2N2 Social Media and Marketing Officer, on 0115 9578254, or by email

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